Technology

Apple to reveal new iPhones and Apple Watch

Apple to reveal new iPhones and Apple Watch

"ORCRP001070-topic.html" class="local_link" >Apple is expected to showcase three new iPhones on Wednesday, including its biggest and most expensive model yet, as the company seeks to widen the product's appeal amid slowing sales growth.

In the third quarter of 2018, Apple posted an increase in revenues of 17 per cent from the year-ago quarter and global sales accounted for 60 per cent of the quarter's revenue, according to the firm.

Rival Samsung Electronics Co Ltd has a few models that cost almost as much as Apple models, but the bulk of its line-up, like that of other phone makers, consists of cheaper models.

Apple's iPhone is traditionally the focus of its annual September special events and the company is expected to announce three new models on Wednesday.

By making more expensive iPhones, Apple has been able to boost its profits despite waning demand as people upgrade phones less frequently.

Apple Watches too. In fact, this smartwatch is the #1 watch in the world – including quartz and spring-driven watches!

Apple shares were down 0.9 percent at $221.75 in midday trading. The phone sports a 6.1-inch edge-to-edge LCD display (which Apple dubs "Liquid Retina") that sports a notched design and provides more overall screen space than the iPhone 8 Plus.

The file also revealed the long list of color options for the iPhone Xr, and confirmed the device will have a 6.1-inch display with up to 256GB of storage. Samsung remained in the lead. According to industry experts, it is likely to have aluminium edges instead of stainless steel.

Succeeding MacBook Air, it will be a lower-cost laptop with a 13-inch display.

Jeff Williams, Apple's chief operating officer, says it is the first FDA approval of its kind.

This, like the other new iPhones, is powered by the A12 Bionic chip.

Apple has remained mum about revelations planned for the event at its spaceship campus in Silicon Valley, but the timing fits its pattern of annually introducing iPhone updates.

But if you are new to the iOS 12 game, or have just bought an iPhone or iPad, then you will be pleased to learn that the update is packed with a bunch of new features which is sure to breathe new life into your OS. The XS models also have Apple-designed lenses, Schiller said.

"I think they are trying to set a new high bar", analyst Patrick Moorhead of Moor Insights & Strategy said of new iPhones expected to offer more display without increasing the size of the handset.


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