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EA: Star Wars Battlefront II Cosmetic Microtransactions Would "Violate" the Canon

EA: Star Wars Battlefront II Cosmetic Microtransactions Would

"We are trying to run the company with an ear to the consumer at all times, not only in the testing phase but when the game is up and running". Even with the nearly 12-point dip this month (shares are down another three percent today with three hours to go), stock prices are still up 24 percent from this time previous year. "We think the time has come for the industry to collectively establish a set of standards for MTX implementation, both to fix damaged player perceptions and avoid the threat of regulation".

"We certainly might be able to do that".

As for the sanctity of the canon, we're just going to leave this here. That's a fabulous partnership. In the Credit Suisse Annual Technology Jorgensen said they are focused on not breaking Star War's canon laws and Star Wars has been developing for many years so if you add a lot of cosmetic items they might break Star Wars Cannon. It's an unbelievable brand that's been built over many, many years. "Darth Vader in white probably doesn't make sense versus in black, not to mention you probably don't want Darth Vader in pink - no offence to pink but I don't think that's right in the canon". Coming into it it wasn't as easy as if we were building a game around our own IP where it didn't really matter. But Star Wars fans might also want to tailor things, a different color lightsaber, things like that. "So you might see some of that", Jorgensen said. A pathetic AMA which resulted in the company facing an even stronger backfire later and Star Wars: Battlefront II's fate was sealed.

Now, to be fair to EA, Disney is known to be pretty picky about what people can and can't do with their intellectual properties. "And I would say if we're not making some mistakes along the way and learning from them, that's when you should worry about us".

Despite pre-release testing, EA did not anticipate the level of consumer backlash it's faced over a microtransaction system fans have derisively labeled "pay-to-win".

Discovered by Reddit user uninspired_zebra, the footage shows themselves swiping through different Clone Trooper skins and Rebel Alliance assault characters not yet in the game. With that, a Wall Street analyst believes that EA should take the time to right the ship, instead of focusing so much on how it can make additional money from the game. The [player] retention day over day is better than anything we've seen in any of our games. We want everyone to enjoy the game whether they grind in the game or pay in the game or do both.

EA thought players weren't smart enough to see through the money grab of Battlefront 2, and we have yet to see any evidence that the executives in charge of the company are willing to speak about the issue in anything close to honest terms.

"Loot boxes are a voluntary feature in certain video games that provide players with another way to obtain virtual items that can be used to enhance their in-game experiences", the association said. "And we'll be adding in the next couple weeks, more content than we've ever added in a game before".